How To Get A Great Corporate Headshot
Maximize your corporate headshots' impact by prioritizing preparation.Planning Your Corporate Headshots Photoshoot
Starting with a clear brief is essential. Define the image you want to project and what message you want your portraits to convey about yourself, your team, and your brand. Articulate these ideas to your photographer beforehand to maximize the impact of your corporate photography.
For group shots of your team, consider the required shots, groupings, and location. If a boardroom shot is desired, ensure the boardroom is prepared and clean for the shoot day.
How to Prepare for Corporate Headshots
Select solid, soft, and muted colors for attire, avoiding logos, bold patterns, and neon. Clothes should be new, clean, and well-fitted, with consideration given to necklines and layering.
Bring two different outfits, along with a selection of ties for men. Stylish shoes or boots can enhance the overall look.
Keep accessories and jewellery simple, ensuring glare-free glasses and well-styled hair. Plan a haircut and hair colouring a week in advance, and consider professional makeup for a natural, polished look.
Finding The Perfect Photographer
Start by browsing the online portfolios of photographers in your area. Search for photographers who specialize in corporate headshots and whose style aligns with your vision. Look for examples of on-site office sessions to get a sense of their workflow and how they handle capturing multiple team members efficiently.
Experience with corporate headshot sessions is crucial. These photographers understand the importance of quick, efficient setups and capturing consistent lighting and expressions for multiple people. Look for testimonials from past clients who have used the photographer for on-site sessions.
Once you’ve shortlisted a few photographers, reach out and discuss your needs in detail. Inquire about their experience with on-site sessions, their turnaround time for edited photos, and their cancellation policy. A clear and open dialogue from the start will ensure a smooth collaboration.
Prepare For The Day
Clear the designated area of any unnecessary furniture or decorations. Ensure there’s enough power outlets for the photographer’s equipment. If possible, set up a designated waiting area for employees to relax before their session.
Work with the photographer to create a detailed schedule for each employee’s session. This will help ensure the day runs smoothly and efficiently. Allocate enough buffer time between appointments to avoid any last-minute delays.
Having a friendly face available to answer questions and keep the mood light is vital. Appoint someone from your team to act as a liaison, ensuring everything runs smoothly and assisting employees with any concerns.
Consider providing employees with basic posing tips beforehand. Simple instructions like maintaining eye contact with the camera and subtly shifting their posture can make a world of difference in capturing natural-looking expressions.
After The Session
After the session, the photographer will typically provide a gallery of unedited images for your team to review and select their favourites. Once selections are made, the photographer will apply any agreed-upon editing to finalize the images.
Use the professional headshots to update your company website, social media profiles, marketing materials, and email signatures. A cohesive team image fosters trust and professionalism, leaving a lasting impression on potential clients and partners.
Summary
By following these steps, you can transform your corporate headshot session from a logistical hurdle to a valuable investment in your team’s professional image. Remember, a well-executed headshot session is not just about capturing a picture – it’s about portraying your team’s expertise, personality, and the collaborative spirit that defines your company.
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